SEO for logistics, freight & e-commerce brands · Göteborg, Sweden → USA

Your site isn't lost.
It's just off the shipping lane.

SM&Paul AB plots the route from page four to page one for logistics, supply-chain and e-commerce companies selling into the US market — technical fixes, content and links, tracked like a manifest.

MANIFEST — RANKING ROUTEWEEK 1 → WEEK 12
Page 4+ Technical fixes Content + links Page 1
Sample client trajectoryUS search, non-branded terms
14
years combined SEO & logistics-tech experience
3–6mo
typical time to first page-one rankings
100%
US-market focused engagements
EU-based
team, US business hours coverage
Services

What's on the manifest

Every engagement starts with a full cargo check of your site — then we load only what moves the needle for your niche.

01

Technical SEO audit

Crawl, indexing, site speed, structured data and mobile issues fixed — the load-bearing work most agencies skip.

02

Keyword & competitor mapping

We chart exactly which US search terms your logistics or e-commerce competitors rank for, and where the gaps are.

03

Content & on-page optimization

Service pages, category pages and blog content rewritten to rank and convert US buyers — not just generic filler.

04

Link building & citations

Industry-relevant backlinks and directory citations that build authority without risking a penalty.

05

Monthly reporting

Plain-English reports on rankings, traffic and leads — no jargon, no vanity metrics.

Beyond SEO

The rest of the fleet

Full IT and growth services for logistics & e-commerce brands — priced at standard US agency market rates.

06

Business website design & development

$2,000 one-time

A full custom site built to convert — brand-matched design, mobile-first build, fast load times.

07

E-commerce store build

$2,000 one-time

Shopify or WooCommerce store setup — product catalog, payments, shipping rules, ready to sell.

08

Custom logistics tracking dashboard

$2,000 one-time

A live shipment/order tracking dashboard built for your ops team or customers, tailored to your workflow.

09

TMS & carrier API integration

$2,000 one-time

Connect your transportation management system to carrier and marketplace APIs so data flows automatically.

10

Google Ads (PPC) management

$1,500 / month

Campaign setup, keyword targeting, ad copy and ongoing bid optimization for immediate US search visibility.

11

IT & digital systems audit

$1,500 one-time

A full review of your software stack, integrations and security — with a prioritized upgrade roadmap.

12

Cloud setup & migration

$1,500 one-time

Move your systems to AWS or Google Cloud with a clean, documented setup — sized for a small business stack.

13

Local SEO & Google Business Profile

$1,200 one-time

Optimized listing, citations and review strategy so local and regional searches find you first.

14

Social media management

$1,200 / month

Content calendar, posting and light community management across the platforms your buyers actually use.

15

Email marketing automation setup

$1,200 one-time

Klaviyo or Mailchimp flows built and tested — welcome series, abandoned cart, re-engagement.

Process

How the route gets plotted

Four waypoints, twelve weeks, no black-box work.

1

Audit & chart the course

Full technical, content and backlink audit. You get a clear map of what's blocking your rankings today.

Week 1
2

Fix the hull

Technical issues resolved — speed, indexing, structured data — so nothing leaks the rankings you're about to build.

Weeks 2–4
3

Load the cargo

Content built and published, backlinks earned, on-page work rolled out page by page.

Weeks 4–10
4

Hold the lane

Ongoing monitoring and refinement so rankings compound instead of sliding back.

Week 10 onward
Pricing

Two ways to start

Starting rates below — final pricing scales with site size and competition in your niche. No long contracts, no surprise add-ons.

One-time

Full SEO Audit

From $450 / one-time
  • Full technical, on-page & backlink audit
  • Competitor keyword gap report
  • Prioritized fix list, ranked by impact
  • 45-minute walkthrough call
Start with an audit

Bigger site, multiple markets, or an e-commerce catalog? Ask for a custom quote — most custom engagements run $1,500–$3,500/month.

"We stopped guessing which pages to fix and started shipping the ones that actually moved rankings. First page-one term landed in week nine."
Operations lead, US-based freight brokerage (name withheld by client request)
Contact

Book your free audit call

Tell us about your site and your market. We'll reply within one business day with next steps — no obligation.

SM&Paul AB
Fotbollsvägen 20, 424 33 Angered, Sweden
Org. no. 559521-0203
miller539010@gmail.com
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